Pulling the rug from under your free users is NOT the way to get them to upgrade to premium!

Isn’t that right TickTick?

The time management company have recently, unannounced, decided to restrict their free users to just a handful of lists, whilst adding constant nags to upgrade to their premium service, and filling screen real-estate with options that don’t work for free users. Oh, and top it all off – they’ve raised the price of their premium service.

Is this really the way to do this? A communication to explain the changes should have been the least that way done, maybe with some discount for those upgrading, as a good will gesture. Or even, given us a short time to upgrade before the price rise was due – that would have been good.

I asked about this on their forum and, initially, they just confirmed that free users were restricted to a set number of lists. It was only later that they mentioned an announcement had been made in their forum. However, when I’d checked last week I hadn’t seen this and, are told, it’s now been removed anyway (something to do with confusion over the price change, not that I can see an announcement about that either). Conveniently. An email to their customer service has yielded no response.

If anybody needed a perfect example of how to treat your customers badly, this is the way. If this had been dealt with correctly, I would have upgraded to Premium. But now? No chance.

Posted by David Artiss

Enterprise Happiness Engineer for the WordPress VIP team at Automattic. Gamer, film lover and general fan of all things Marvel, Star Trek and Star Wars. Failed comedian. Writer for The Big Tech Question. World's Greatest Grandma.

0 Replies to “Pulling the rug from under your free users is NOT the way to get them to upgrade to premium!”

  1. […] One of the things in my arsenal if a task manager. This has, for a long time, been TickTick but, having let me down horribly recently, I’m looking for an […]

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