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Ben Betts, “core” member of the HT2 E-learning company, has done what many of us either do or think about doing. On his company blog he had a rant about his water cooler company, Powwow water.

His experience with their “customer service” is appalling but Powwow have been, erm, reluctant to talk to him about it.

After a large number of comments to his post, he did hear from them. Or rather the companies lawyer. Nice.

Anyway, his response has been a master-class to us all – in particular bloggers such as myself – on how to defend yourself in this situation.

It’s not over and I’m sure there will be follow-ups. I just hope it goes well for Ben.